All-time Favorite Oktoberfest Packaging

Oktoberfest is one of the best times of the year if you are a beer-lover. Oktoberfest finds its origins in Munich, Germany, where each October, brewers and townspeople come together to eat, drink and be merry. Although Germany still holds the title of the best Oktoberfest beer, these other companies have created some great Oktoberfest … Read more All-time Favorite Oktoberfest Packaging

Retro Packaging, Brands Gone Back In Time

Let’s take a trip back in time shall we? Today I would like to show you a series of brands who have implemented throwback or retro packaging as a campaign method to draw consumers to the brand. The featured brands will highlight food and beverage products, you may have seen some of these retro styled … Read more Retro Packaging, Brands Gone Back In Time

Aluminum Bottle Trend

Picking up your favorite cold beverage has gotten a lot cooler (yes, pun intended) in the last year or so. As the production and recycling costs of glass and plastic bottles has grown, the efficiency and value in utilizing aluminum bottles has increased, especially for big name companies like Coca-Cola and Budweiser. With value also … Read more Aluminum Bottle Trend

Royal Cargo Beer Packaging

Royal Cargo Beer represents the next generation of beer packaging. An idea perpetuating from the intelligent, Finnish minds of the creative agency 358, Mikael Kivelä and Jenni Mallinen, this colorful beer packaging entices of-age consumers to purchase the beer and apple cider mix. Background Royal Cargo Beer comes in two different yet traditional types of … Read more Royal Cargo Beer Packaging

Staropramen Limited Edition Beer Cans

Limited edition beer cans from Staropramen feature Baroque, Gothic and Art Nouveau influences. So, Paris can keep the nickname “the City of Lights” and Bordeaux “the City of Wine,” because Prague is after “the City of Beer.”  A Staropramen blog post explains, “Today, many travelers and beer lovers refer to Prague as the beer capital of the world, and … Read more Staropramen Limited Edition Beer Cans

Creative Craft Beer Packaging

When major beer brands spend millions of dollars on advertising, how do craft beers compete? With creativity! Craft breweries capitalize on the craft beer trend and recognize the importance in packaging. Standing out in grocery stores, beer yards or just in refrigerators, these eye-catching packaging encourage adults to take a chance and try a new … Read more Creative Craft Beer Packaging

Cervecería de Colima beer’s CMYK packaging

Behance is a great place for designers, from students to professional desingers, to showcase their work. In regards to print and packaging, CMYK processes are the go-to color family. This design for a Mexican brewery puts the color in CMYK! Anagrama branded the beers for the brewery, stating: ““La Cervecería de Colima” is a new … Read more Cervecería de Colima beer’s CMYK packaging

7 Fjell Brewery’s beer packaging crafted with love

Norwegian based craft brewery “7 Fjell”, brewed using traditional recipe from England between the 18th and 19th Century they view the importance of maintaining the classic elements while producing a innovative beer. 7 Fjell is Norwegian for 7 mountains and this is symbolic for the city of Bergen where this brand hails from, Bergen is … Read more 7 Fjell Brewery’s beer packaging crafted with love

PangPang Brewery’s sun bleached look

Swedish Design Agency  SNASK created this beautiful summery packaging for microbrewery PangPang’s  summer beer series. SNASK is all about simple and gorgeous design and has incorporated beautiful pastel colors to encapsulate the summer. The blue, pink, green and yellow shades are intentionally faded to represent that sun bleached look. Images sourced from knstrct.com  

Beer Packaging: New Packaging For Heineken Amstel

THE BACKGROUND A Heineken brand, Amstel Premium Pilsener is one of the most popular brands in the premium beer segment in Europe. It is targeted at men over 30 who are both beer amateurs and connoisseurs, appreciate the quality that comes from a slow brewing process and love spending quality time with friends, far away from the pressures … Read more Beer Packaging: New Packaging For Heineken Amstel