Is Gen Z more single?

An overview of Millennial and Gen Z dating statistics
75% of Gen Z are single. 44% of millennials are married. Millennials spend an average of two hours a day on dating apps. 74% of millennials and Gen Zers use dating apps.


Is Gen Z less likely to marry?

While 83 percent of people born between 1928 and 1945 (dubbed “the Silent Generation”) were married by age 37, researchers predict that Gen Z - born between 1997 and 2012 - are marrying far less.

Do Gen Z have relationships?

Gen Zers aren't prioritizing romantic relationships — or if they're open to one, they want it to happen organically. A majority (52%) expect to meet their significant other in person instead of via mutual acquaintances (30%) or an app (6%), according to the Goldman Sachs intern survey.


How does Gen Z view love?

Research has shown that Gen Z's attitudes towards dating and sex have evolved from the generations before them; they take an especially pragmatic approach to love and sex, and subsequently aren't prioritising establishing committed romantic relationships the same way their older peers once did.

What makes Gen Z so different?

But Gen Zers are different from older generations, because they are the first consumers to have grown up wholly in the digital era. They're tech-savvy and mobile-first—and they have high standards for how they spend their time online.


Generation Comparison (1901-2024)



What are Gen Z problems?

70% of Gen Z say that anxiety and depression are significant problems among their peers. ² 30% of parents surveyed felt that their child was experiencing negative effects on their emotional or mental health due to social distancing and school closures. ⁷

What is Gen Z behavior?

They are pragmatic and value direct communication, authenticity and relevance. They also value self-care. They may be more likely than older people were when they were the age of the Gen Zers to question rules and authority because they are so used to finding what they need on their own.

Is dating hard for Gen Z?

Gen Z are “slow dating” before they even date casually

Considering 52% of 18-24-year-olds say they use dating apps for fun, or just to pass the time, it's not too surprising they aren't in a rush to get to an in-person date.


Why does Gen Z not date?

30% of millennials and Gen Z say that their financial situation is holding them back from dating. Gen Z is having less casual sex than previous generations. 24% of Gen Zers have sex on a casual basis. Attitudes to cheating and open relationships are more liberal than before.

Is Gen Z more loyal?

Only 37% of Gen Z fell into the loyalist category, defined as those who bought a product from the same brand they were considering at the start of the shopping journey. This is quite different from the 56% of boomers who did so. We found a steady decline in loyalty with each generation.

What percent of Gen Z is married?

Last July, Ohio Senate candidate J.D. Vance warned a conservative think tank about a “civilizational crisis,” marked by declining marriage and birth rates, and promoted by the “childless left.” Census data that shows low marriage rates among millennials and Gen Z-ers — only 29 percent of 18-to-34-year-olds were married ...


What is Gen Z loyal to?

Across industries, there is no product Gen Z is more loyal to than smartphones—where the majority are open to using brands other than their first choice for everything else from personal care products to cars, 65% of Gen Z say they have one brand they like and will always use that brand for smartphones.

What attracts Gen Z?

They want to be prepared for unexpected change and have the tools necessary to adapt to new working conditions or job expectations. Provide clear career paths, mentorship programs, and training to help attract Gen Z to your company.

Which generation has highest divorce rate?

Even as the Baby Boomers continue to age, they divorce more than any other age group.


Do Gen Z have a shorter attention span?

Gen Z vs. Millennial Attention Span

Attention spans are getting shorter and shorter. The early 2000s showed that millennials' attention span tapped out at 12 seconds. And for Generation Z, the number is even lower at 8 seconds.

How does Gen Z feel about marriage?

Gen Z were the least likely to say marriage was important to them (27%) compared to 38% of millennials, 41.9% of boomers and 60% of over-75s.

What year Gen Z ends?

Millennials are anyone born from 1981 to 1996. Generation Z is anyone born from 1997 to 2012.


Do Gen Z believe in marriage?

Eighty percent of Gen Z wants to get married at some point. Getting hitched is just no longer the nucleus of life. They see the historic problems within the institution and are ballsy enough the try and fix them—in their own way, of course.

What is the lowest age to start dating?

As a general guideline, Dr. Eagar advises not allowing single dating before age sixteen. “There's an enormous difference between a fourteen- or fifteen-year- old and a sixteen- or seventeen-year-old in terms of life experience,” he says.

What is the lowest age to date someone?

Consider their emotional maturity and sense of responsibility. For many kids, 16 seems to be an appropriate age, but it may be entirely suitable for a mature 15-year-old to go on a date, or to make your immature 16-year-old wait a year or two. You can also consider what other parents are doing.


What is Gen Z most interested in?

According to a 2021 Consumer Culture Report by 5WPR, Gen Z is prioritizing electronics, technology, health, and wellness. Conversely, Millennials and those from older generations prioritize travel and experiences, home goods, and furniture.

What do Gen Z do for fun?

Listening to music is the top activity Gen Z and Millennials do in their free time. Gen Z is much more likely to than Millennials to watch videos on YouTube and social media platforms. Gen Z is also more likely to play video games in their free time compared to Millennials.

Is Gen Z emotional?

One in four Gen Z respondents reported feeling more emotionally distressed (25 percent), almost double the levels reported by millennial and Gen X respondents (13 percent each), and more than triple the levels reported by baby boomer respondents (8 percent).


What are Gen Z years known for?

Generation Z characteristics are interesting and specific; Generation Z features avid gamers and music-goers, and they are known for being ever-present messaging, on the internet, on social networks, and on mobile systems—they are truly the “Digital-ites.” They tend to care about trends, but are also quick to research ...