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Food Packaging Designs, as fresh as it gets!

Food Packaging Designs, as fresh as it gets!

Some things in life are just better fresh, like food, food is better fresh. It’s one thing to whip up and deliver good food to your customers, but to go the extra mile and incorporate creative and thoughtful food packaging, now that’s fresh, literally and figuratively. Let’s take a look at a few brands who did it right, or at least went out on a limb, when it came to food packagi... »

Food Packaging You Wish You Had Now

Food Packaging You Wish You Had Now

Sometimes we see packaging designs that are so practical, useful, and aesthetically amazing that we can’t believe we ever used an alternative! Food packaging is one area where we consistently see bright concepts that improve on current packaging practices with practical, smart fixes to detail. Here are some of our favorites: Conscious Beekeeper created by Nadya Filatova & Masha Popova Th... »

Babees’ Organic Honey Packaging

Babees’ Organic Honey Packaging

A quaint clean idea on how to package honey. Designed by Poland’s Ah & Oh Studio for self promotion, this quaint honey design is obvious in it’s character with a black lid and striped jar. The designers state they “ tried to encourage kids to reach for honey instead of refined sugar.” »

Cookie Packaging that goes the Extra Mile

Cookie Packaging that goes the Extra Mile

Not enough packaging designers think about the big picture! How will your design look on the store shelf, in the customer’s cabinet, on the countertop, etc. Not Kenichi Matsumoto!  His cookie packaging stacks up to look like a brick wall(see below!) He writes about his design: Packages of the sweets as a souvenir of Tokyo. I designed it imaging the new brick walls of the Tokyo Station. When ... »

New Packaging for Weight Watchers UK

New Packaging for Weight Watchers UK

Weight Watchers brand food products have been given a packaging makeover in the UK, Australia and New Zealand. Why did the company decide to revamp its packaging, and will it result in increase sales? Find out after the cut. »

Packaging Trend: The Fine Line Between Food & Health/Beauty

Packaging Trend: The Fine Line Between Food & Health/Beauty

The emergence of antioxidant-enriched foods and other enhanced food products has caused the US consumer to blur the lines between traditional food and beverage products and health and beauty products. Click through to find out what this means for packaging designers and manufacturers. »

US Government Cracks Down on Misleading Labels

US Government Cracks Down on Misleading Labels

Can you trust the claims on the labels of your favorite food products? In many cases the answer is no, and the US Government is cracking down on misleading claims. »

NuVal: A New Way to Label Food

NuVal: A New Way to Label Food

What if all of the nutritional information on a food product could be combined into a single score? That is the concept behind NuVal, a system designed to de-mystify nutritional information labels that confuse many shoppers. Click through to see how the system works. »

Chocolate Vitality by Rebecca Bibby

Chocolate Vitality by Rebecca Bibby

Click through to see the science-inspired design that Rebecca Bibby created for this chocolate variety pack. »