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Karün Eyewear

Karün Eyewear

“The brief delivered was to create a pack for wooden sunglasses with the Mapuche heritage bearing in mind their relationship with nature, where they are a part and not owners. Conveying their knowledge and spirit in the pack as a way of adding value to the product.

The box is made out of cardboard one color print and embossed, the cases are made out of wool which is wooden and dyed by Mapuche people following the traditional standards.
The booklet is printed on certified paper and contains all the information regarding the Mapuche heritage and their relationship with nature.

Including the poem “The Forest of Memory” written by Elicura Chihuailaf.”

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

Karün Eyewear

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Michael Starks
Observing how companies, students and agencies package, design and brand!