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The Packaging Insider - 3/19 - Packaging Insider's Posts

GU Hypnotik Chocolate Packaging

GU Hypnotik Chocolate Packaging

This project was created as a concept project. The designer works with the idea of optical illusion, through the use of geometric patterns, bold graphics and bright colors creating attractive packaging. The project, though conceptual is an idea for a product line for the British chocolate company GU. Disclaimer: this is a project done for a graphic design course by Huan Nguyen and has no affiliati... »

7 Fjell Brewery’s beer packaging crafted with love

7 Fjell Brewery’s beer packaging crafted with love

Norwegian based craft brewery “7 Fjell”, brewed using traditional recipe from England between the 18th and 19th Century they view the importance of maintaining the classic elements while producing a innovative beer. 7 Fjell is Norwegian for 7 mountains and this is symbolic for the city of Bergen where this brand hails from, Bergen is a city between 7 mountains. “7 Fjell Brewery f... »

Carlotta Bakery’s elegant floral form

Carlotta Bakery’s elegant floral form

Carlotta is a traditional Mexican style bakery, the brand identity expresses its association with elegance which is represented in the delicate floral pattern. The style was was adopted from a historical period known as “El Porfiriato“, when Mexico was under the reign of presiden Porfirio Diaz who had a taste for French customs, especially art and architecture. Are you a fan of the flo... »

To Bazaki Juice Bar

To Bazaki Juice Bar

The name of the Athens juice bar Bazaki translates to jar in Greek. Using only locally sourced produce to create delicious and healthy juices. The design and packaging is based on the letter ‘B’,the first letter of the brand name, incorporating the symbol of a jar where the juice is packaged and served. It’s a trendy and fun approach to packaging, using class jars is very popular... »

HNINA’s Sustainable Vegan Chocolate Packaging

HNINA’s Sustainable Vegan Chocolate Packaging

A gourmet line of vegan chocolates has been launched by HNINA, the packaging is made of 100% biodegradable and recyclable kraft paper produced with wind energy. According to an interview with Packaging Digest, HNINA strive to use ingredients grown in biodiversity and attempt to procure as much locally produced products as possible. They are dedicated to social and environmental fairtrade. The team... »

Diet Coke creates 2 million unique bottle labels

Diet Coke creates 2 million unique bottle labels

In Coca-Cola’s latest campaign of packaging genius they have created two-million unique bottle labels using algorithms. Coca-Coca Israel created the campaign, with help from Gefen Team, Q Digital and HP Indigo. A special algorithm technique allowed each bottle to be different even if ever so slightly. Their “Stay Extraordinary”campaign draws some inspiration from the “Share... »

Soko Flavored Apple Juice Sleek & Unique Packaging

Soko Flavored Apple Juice Sleek & Unique Packaging

The product itself is relatively simple: Apple juice. However, the apple juice has a twist, there are 4 different infused products.   The rationale behind such a sleek design was to create an eye catching packaging through the use of abstract flowers and elements. These images were achieved through manipulation and inspired by life under the sea. The bottle is just as beautiful. Design and Ph... »

Clutch Bodyshop encapsulates clean living

Clutch Bodyshop encapsulates clean living

Clean. Simple. Neat. Clutch Bodyshop’s packaging encapsulates the essence of clean living with it’s minimal design, plain colors and neat type faces. Photos and design from Socio Design »

Gorky Park Ice-Cream serves classic flavors in eye popping packaging.

Gorky Park Ice-Cream serves classic flavors in eye popping packaging.

Gorky Ice-cream can only be found in Gorky Park in Moscow. It’s a special ice-cream that through the years has remained unchanged. The aim of Russian designer Amastasia Gekina was to connect this tradition with modern recognition using bold patterns. Gekina drew inspiration from key symbols of the parks life, each pattern is corresponding with on of the six flavors. The range includes waffle... »

PangPang Brewery’s sun bleached look

PangPang Brewery’s sun bleached look

Swedish Design Agency  SNASK created this beautiful summery packaging for microbrewery PangPang’s  summer beer series. SNASK is all about simple and gorgeous design and has incorporated beautiful pastel colors to encapsulate the summer. The blue, pink, green and yellow shades are intentionally faded to represent that sun bleached look. Images sourced from knstrct.com   »

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