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The Packaging Insider - Packaging Insider's Posts

Uproot by Believe in, Canada & United Kingdom

Uproot by Believe in, Canada & United Kingdom

Opinion by Richard Baird. Uproot is a premium and limited edition maple syrup created to celebrate the opening of UK-based Believe in’s second design studio in Canada. It features a distinctive packaging design that takes a Canadian icon and infuses it with what the studio describes as a European design sensibility. Believe in, from its two studios and through their collaborative effort, will now ... »

Gigs2Go: Eco-Friendly Flashdrives

Gigs2Go: Eco-Friendly Flashdrives

GIGS.2.GO PORTABLE “TEAR-AND-SHARE” STORAGE Made from molded paper pulp, this inexpensive, credit-card-sized data pack is a fast, easy way to share large files. When you need to share files on-the-go, simply tear off a tab from the GIGS.2.GO pack. Each tab is a tiny thumb drive. Because GIGS.2.GO is inexpensive and made from renewable materials, you can feel comfortable leaving the tab... »

Eco-friendly and biodegradable packaging: Bloom chocolate

Eco-friendly and biodegradable packaging: Bloom chocolate

UK Designer, Connor Davey, showcased a beautiful design for chocolates. It is such a fun and unique take on eco-friendly and biodegradable packaging, with a beautiful oomph! He describes Bloom Everlasting Chocolates: Bloom everlasting chocolate, the tasty gift that keeps on giving. Seed-infused chocolate packaging that can be planted to grow the ingredient of the former chocolate, therefore leavin... »

IndHED Premium Craft Beer Packaging

IndHED Premium Craft Beer Packaging

These beautiful craft beers were designed as IndHed™ Brewing Co by IndustriaHED™ Projects. IndustriaHED is a Brazilian design agency that focuses on product and packaging design. This is one of the most fun, thought-out beer campaigns from the graphic design world. The focus was on crisp typography and bold colors. Talk about making this bottle stand out amongst the crowd of craft and major beers.... »

Colorful Condom Packaging with Invisibo

Colorful Condom Packaging with Invisibo

The Latex condom has been around since the 1920’s and while it was a revolution at the time, not much has changed since. This is an industry itching for an injection of innovation and freshness. Enter Invisibo – marketing themselves as the world’s first invisible condom – playing off that very lack of innovation. Their pitch is simple – the “invisibleness” of the Invisibo condom ... »

EOS lip balms offer unique Packaging and Design

EOS lip balms offer unique Packaging and Design

Evolution of Smooth (EOS) has hit the market by storm with a round shaped lip balm product that stands out against its tubed competitors. EOS was founded in 2006 by Bion Bartning and Craig Dubitsky. EOS lip balms have been on the market since 2009, with increasing popularity over the years. The innovation of this product came from the notable lack of lip balms can could be easily located in a hand... »

LUXE PACK NYC 2015 and Green Awards

LUXE PACK NYC 2015 and Green Awards

It’s that time of year again for New York City – Luxe Pack 2015! Luxe Pack is the top, go-to conference for packaging and branding design. There are 200 exhibitors with the world’s most Creative Packaging Solutions for: Fragrances, Cosmetics, Wines & Spirits, Gourmet Food, Jewelry, Fashion Accessoiries, Consumer Goods, and more. There are also vendors and panels on the top in... »

Miss Saigon: Coffee Packaging and Branding

Miss Saigon: Coffee Packaging and Branding

Vietnamese illustrator and graphic designer, Nguyen Thanh Nhan, developed a beautiful branding for Miss Saigon coffee! He prefaces the project with; It is a little known fact that Vietnam is one of the worlds largest producer and exporter of coffee.  Not only have they perfected the cultivation of premium beans desired the world over their unique coffee culture is capturing the imagination (and ta... »

Cervecería de Colima beer’s CMYK packaging

Cervecería de Colima beer’s CMYK packaging

Behance is a great place for designers, from students to professional desingers, to showcase their work. In regards to print and packaging, CMYK processes are the go-to color family. This design for a Mexican brewery puts the color in CMYK! Anagrama branded the beers for the brewery, stating: ““La Cervecería de Colima” is a new Mexican brewery located in the town of “El Trapiche” in the stat... »

Pantone Color of the Year Packaging: Marsala Red

Pantone Color of the Year Packaging: Marsala Red

“Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness.” When Pantone select the new year’s color, many companies and brands take on that color in a limited edition of products. For example, Sephora  announced their line SEPHO... »

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